The exclusive ownership program from Premier Automotive — lifetime powertrain protection, complimentary service, and real cash rewards every time you visit.
Every Premier Advantage Platinum member receives these benefits at no charge with the purchase of a vehicle.
Engine, transmission, transfer case, AWD assembly, and drive axles — covered for as long as you own the vehicle.†
Every NEW vehicle purchase at Premier of Carlsbad includes your first oil change at no charge, redeemable anytime.
Every PRE-OWNED vehicle purchase from us includes Lifetime Engine coverage. See policy documents for details.
With paid service visits – up to a maximum of 20 miles from our dealership.
Get $250 off our collision center insurance deductible with all New & Pre-Owned vehicle purchases from us.
Service at Premier and earn 5% on what you pay towards future services and 5% for your next vehicle purchase from us.
† Exclusions may apply. * When available; provided for major service. Valid only at participating Premier Auto Group locations. See dealer for complete details.
Every Service customer receives Premier Advantage Silver membership at no charge when servicing their vehicle at Premier of Carlsbad. Get upgraded at no charge to Premier Advantage Platinum with your next vehicle purchase at Premier for total peace of mind.
| Benefits |
Silver Service Customers |
Platinum Vehicle Purchasers |
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Earn 5% on service purchases towards future service & accessories Rewards earned on customer pay amounts. Max $250 redemption per service visit. |
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Earn 5% on service purchases towards your next vehicle purchase Rewards earned on customer pay amounts. Max $500 redemption per vehicle purchase. |
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Lifetime Powertrain Protection 100% Parts & Labor coverage for engine, transmission/transfer case/AWD assembly, and drive axle assembly for qualified NEW vehicles only. |
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Lifetime Engine Protection Provided on qualified pre-owned vehicles only. See dealer for details & exclusions. |
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Complimentary Oil Change Your first oil change is free on new Premier vehicles, redeemable anytime. |
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$250 Off Collision Center Deductible For all new and pre-owned vehicle purchasers. |
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Multi-point Inspection / Pre-Vacation Checkup Complimentary. Anytime you need one. Appointment recommended. |
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Uber/Lyft Pick-Up and Drop-Off With paid service visit. Maximum 20 miles from dealership. |
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| Price | No Charge | No Charge With Vehicle Purchase |
Premier Advantage Reward Dollars accrue as you live with your vehicle. The more you service, the more you save — up to $250 off your next service visit, or $500 off your next vehicle purchase.
5% Premier Rewards Dollars
$10 Rewards Dollars
$10 Rewards Dollars
$25 Rewards Dollars
$5 Rewards Dollars
$15 Rewards Dollars
*Request rewards for non-service benefits from dealer. See dealer for details. Exclusions apply. Maximum $250 in Reward Dollars redeemable per service visit or up to $500 redeemable per vehicle purchase. Rewards have no cash value and may expire after 24 months of non-use.
Here’s everything you need to know.
It covers the engine assembly, transmission/transfer case/AWD assembly, and drive axle assemblies for as long as you own the vehicle. There’s no mileage cap and no expiration. Some exclusions apply — see your dealer for the complete list. Not all vehicles purchased qualify for Lifetime Powertrain protection. New vehicles only.
Yes. Standard Premier Advantage benefits are included at no charge for all participating Premier Auto Group customers. The Premier Advantage Platinum upgrade is complimentary with all vehicle purchases.
You earn Reward Dollars automatically when you purchase service from participating Premier Auto Group locations, download our app, complete your first service visit, complete an online survey, on your birthday, and more. They’re tracked on your member profile.
Apply Reward Dollars to any service visit (up to $250 per visit) and when you buy your next vehicle (up to $500 off). You’ll earn 5% of what you spend in service towards both. Just tell your service advisor you’re a Premier Advantage member and want to redeem your rewards.
As long as your account remains active, your Reward Dollars don’t expire. Stay in the program and they’re yours to redeem whenever you’re ready.
Visit any participating Premier Automotive dealership when you purchase a vehicle, or service your vehicle – you are enrolled automatically.